Salary Negotiation: How to Get the Offer You Deserve (Scripts Included)
A complete salary negotiation guide with word-for-word scripts for every scenario — from initial offer response to counter-offer to final acceptance.
Daniel Kunz
Co-founder at candidate.so
In this article
- Before You Negotiate: Know Your Number
- When They Ask About Salary Expectations
- When You Receive an Offer
- The Counter-Offer Script
- What to Say When They Say They Can't Move on Salary
- The <GlossaryLink term="counter-offer">Counter-Offer</GlossaryLink> from Your Current Employer
- Email vs Phone for Negotiation
- The One Time You Shouldn't Negotiate
Salary negotiation is the highest-leverage 5-minute conversation most people never have. A single negotiation on a $90,000 offer — adding $10,000 — compounds to over $100,000 in extra earnings over 10 years when you factor in raises, bonuses, and future negotiations anchored to a higher base. Most candidates leave this money on the table because negotiating feels uncomfortable.
Here's the truth that makes it easier: employers expect negotiation. Recruiters build in room for a counter-offer. The candidate who negotiates politely is viewed no differently than the one who doesn't. The candidate who accepts immediately is silently noted as someone who left money on the table.
Before You Negotiate: Know Your Number
Salary negotiation without research is just guessing. You need to know what this role, in this industry, in this location pays before you counter anything.
Where to research:
- Levels.fyi — gold standard for tech roles, equity data, and total comp
- Glassdoor / Blind — company-specific salary data with crowdsourced ranges
- LinkedIn Salary — filtered by title + location + industry
- Bureau of Labor Statistics — official data for non-tech roles, slightly lagged
- Ask people you know — salary transparency norms have shifted; asking a peer is now more acceptable than it used to be
Know three numbers:
- Your target number — what you genuinely want and believe is market-fair
- Your floor — the minimum you'd accept for this specific role
- Your anchor — what you'll say first when asked (always higher than target)
Research total compensation, not just base salary. For tech and startup roles, equity (RSUs or options), bonus, and benefits can add 20-50% to your effective compensation. A lower base with strong equity might be worth more than a higher base with nothing else.
When They Ask About Salary Expectations
The worst time to give a number is before they've made you an offer. If you name a number too early, you either price yourself out or anchor below what they'd have offered.
The deflection:
"I'd love to understand the full scope of the role before I anchor to a number. What's the budgeted range for this position?"
If they push: "I'm flexible and want to understand the whole opportunity first. Can you share the range?"
If they insist: Name a range based on your research, with your floor as the bottom of the range, not the top. "Based on my research for this role in this market, I'd expect something in the $130,000-$155,000 range, though I'm open to discussing the full picture."
When You Receive an Offer
Never accept on the call. Even if it's exactly what you wanted.
Script for buying time:
"Thank you so much — I'm really excited about the role and appreciate the offer. I want to give this the consideration it deserves. Can I get back to you by [specific date — typically 48-72 hours]?"
They will always say yes. No legitimate employer rescinds an offer because you asked for 48 hours to review it.
Then do your research, think through the full package, and prepare your counter.
The Counter-Offer Script
The highest-converting counter-offer is:
- Enthusiastic (you want the job)
- Specific (not a vague "a little more")
- Brief justification (one sentence, market-based)
- Single number, not a range
What ranges do: if you say "I was hoping for $140,000-$150,000," they'll land at $140,000 and feel they've given you something. Name the top of your range as a single number.
Phone counter-offer script:
"Thank you again for the offer — I'm genuinely excited about this role and the team. I've done some research on the market rate for this level and function, and I was hoping we could get to $145,000 as a base. Is that something you have flexibility on?"
Then stop talking. Silence is a negotiating tool. Don't immediately justify, hedge, or backpedal. Wait for their response.
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Sometimes the base is genuinely fixed — especially at large companies with strict pay bands. This is when you negotiate other things.
What else is negotiable:
- Signing bonus (often more flexible than base, because it's a one-time cost)
- PTO days (most companies have flexible policies, they just don't advertise it)
- Remote work or home office stipend
- Equity (more shares or better vesting)
- Start date (important if you're mid-project at your current job)
- Title (impacts future salary anchoring and LinkedIn presence)
- Performance review timeline ("Can we do a 90-day review with the option to revisit compensation at that point?")
Script for negotiating a signing bonus when base is fixed:
"I understand the base is fixed at that level. Given the salary I'm currently leaving behind, I wanted to ask whether a signing bonus might be possible to bridge that gap. Something in the $10,000-$15,000 range would make this an easy yes for me."
The Counter-Offer from Your Current Employer
If you receive an offer and your current company counter-offers to keep you, think carefully before accepting.
The data on counter-offers is brutal: 80% of employees who accept counter-offers from current employers are no longer at that company 18 months later. The reasons you were considering leaving haven't changed — the company just paid to delay your departure.
Counter-offer from your current employer makes most sense when: you weren't seriously job hunting and the offer genuinely surprised you, the issue was purely compensation (not culture, growth, or management), and the counter brings you to parity with the market.
It almost never makes sense when: you've had ongoing issues beyond salary, or you've already mentally committed to leaving.
Email vs Phone for Negotiation
Phone (or video) is always better for negotiation than email. You can read tone, ask clarifying questions, and respond dynamically. Email creates a document where your words can be parsed and picked apart.
Use phone/video for the actual negotiation. Use email to confirm what was agreed.
Email to confirm verbal agreement:
"Thank you for the conversation earlier. I'm very pleased to confirm that I'll be accepting the offer at $145,000 base, with a $10,000 signing bonus and 20 days PTO, starting [date]. Please send over the updated offer letter when ready."
Putting it in writing protects both parties.
The One Time You Shouldn't Negotiate
If a company withdraws an offer because you negotiated politely, that's not a company you want to work for. But there are two situations where aggressive negotiation can backfire:
When you've already been offered top of band. If a recruiter tells you upfront that they've offered you the maximum their band allows, pushing hard anyway can signal poor reading of the situation. You can still ask about signing bonuses or equity.
When you've already accepted. Once you've said yes — verbally or in writing — negotiating further is a major red flag. Do all your negotiating before acceptance.
Salary negotiation is a skill that compounds over your entire career. Every new job, every promotion, every raise negotiation anchors to what you agreed to last time. Getting comfortable with asking, and comfortable with silence after you ask, is one of the highest-return investments you can make in your career.